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The two-day technical seminar organized by USSEC Turkey on April 2–3, 2026, in Istanbul brought together global experts and feed industry decision-makers around the shared denominators of raw material quality and next-generation technologies. This strategic gathering provided participants with a concrete roadmap for competitive advantage, spanning from the field to smart factory transformation. The formula for profitability was effectively rewritten across the core themes of sustainability, ration stability, and digitalization, highlighted in presentations by leading academics and consultants.

The technical seminar organized by the U.S. Soybean Export Council (USSEC) Türkiye in Istanbul brought together stakeholders from across the feed industry.

USSEC is resuming its presence in Syria after years of inactivity, following eased restrictions that reopen the market for U.S. Soy. The organization plans to rebuild ties with the country’s feed and oilseed industries, which once relied heavily on its technical support. Industry stakeholders say the renewed engagement could help Syria meet rising protein demand amid demographic growth.

USSEC CEO Jim Sutter shares his perspective on the evolving U.S.–China soybean trade, global market opportunities, and the growing role of sustainability in feed supply chains. His insights highlight both the optimism surrounding renewed Chinese purchases and the strategic advantages of U.S. Soy for importers worldwide.

The advantages of US-origin soybeans in terms of quality and sustainability in the feed industry were comprehensively discussed at a seminar organized by USSEC Türkiye in İzmir.