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Petzoo Eurasia to shape future of industry in Istanbul

30 July 20263 min reading

Petzoo Eurasia, the largest gathering of the pet sector in Eurasia, is preparing to open its doors at the Istanbul Expo Center with this year's newly launched Entrepreneurship and Innovation Zone, free admission for veterinary faculties, and a B2B platform driving global trade.

As the most comprehensive event of the pet industry in the Eurasian region, Petzoo Eurasia opens its doors with brand-new visionary projects set to direct the sector. Hosted at the Istanbul Expo Center, this major event brings together a wide spectrum under one roof from innovative startups and academic collaborations to international B2B meetings and state-of-the-art medical technologies.


FUTURE TECHNOLOGICAL INNOVATIONS TAKE THE STAGE AT THE ENTREPRENEURSHIP AND INNOVATION ZONE

Aiming to enhance the global visibility of visionary projects shaping the industry’s future, the exhibition stands out this year with its newly introduced Entrepreneurship and Innovation Zone. Startups developing innovative technologies, sustainable solutions, and unique business models in the pet industry will be hosted in this dedicated area.

Entrepreneurs will have the opportunity to showcase their products, services, and business ideas directly to industry professionals, investors, and prospective business partners. While boosting the commercial potential of brands, this dynamic platform will also lay the groundwork for establishing strategic ties with the industry's leading key players.

FREE ADMISSION FOR VETERINARY FACULTIES

A significant step has been taken to bring sector innovations together with academic circles and to support the professional development of future veterinarians. Faculty members and students from all veterinary faculties will be granted free admission to the exhibition.

This broad participation opportunity offers a strategic venue for bridging theoretical knowledge produced in universities with practical field applications. Esteemed faculty members will have the opportunity to examine on-site the latest R&D studies, new product trends, and sectoral developments in animal nutrition, health, care, and medical technologies.

Veterinary students, on the other hand, will get a firsthand look at the industrial dimension and global market dynamics of their field. By examining up-to-date equipment used in clinics and the pet industry, students will acquire a strong professional vision for their post-graduation careers through direct connections with domestic and international manufacturers.


THE HEART OF GLOBAL TRADE BEATS IN THE EXCLUSIVE B2B ZONE

Directly connecting industry professionals from across the globe with Turkish manufacturers, the exhibition will host new global collaborations this year through a specially designated B2B (Business-to-Business) area.

This dedicated zone where participating brands can schedule one-on-one meetings with professional visitors and purchasing delegations in advance will ensure commercial discussions are conducted on a far more efficient and organized footing. Enabling highly targeted business negotiations, this strategic bridge will play a pivotal role in opening new export channels and consolidating brands' strength in the global market.

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