At EuroTier 2026, Evonik is set to highlight its "Power of 65" campaign, demonstrating how MetAMINO® helps feed producers optimize costs, logistics, and CO₂ emissions compared to methionine hydroxy analogs. Alongside the show debut of its new Specialty Nutrition solutions, Lypron® and ZyneXtra™, the company will showcase live AMINONIR® demonstrations and the enhanced AMINODat® platform to underscore the role of data-driven precision in modern feed production.
Essen, Germany. Evonik will present the "Power of 65", highlighting the superior bioefficacy of MetAMINO®, and new Specialty Nutrition solutions at EuroTier 2026, taking place November 10–13 in Hanover, Germany. Connected services and digital solutions will also help demonstrate the company’s commitment to creating measurable value in animal production.
UNLOCK THE POWER OF 65 TO CUT COSTS, LOADS AND CO2
The Power of 65 shows how feed producers can reduce input costs, deliveries and CO₂ emissions through more efficient methionine supplementation. Thanks to its superior bioefficacy, just 65 units of MetAMINO® (DL-methionine) can replace 100 units of methionine hydroxy analog products without compromising animal performance. This is supported by the publication of the third edition of Evonik’s MetAMINO® ATLAS which brings together findings from 23 trials across species and geographies worldwide.
“Buying on price alone does not tell you what a methionine source is worth in the diet,” said Dirk Hoehler, Head of Essential Nutrition at Evonik Animal Nutrition. “With the Power of 65, we want to encourage customers to look beyond the price per ton and ask what they are getting for their investment. We want to spark a real conversation about something that matters to their business.”
EXPANDING THE SPECIALTY NUTRITION PORTFOLIO
Lypron® and ZyneXtra™ will make their show debut at EuroTier, giving visitors a first look at two additions to Evonik’s Specialty Nutrition portfolio. Lypron®, a recently launched rumen-protected lysine for dairy cows, supports precise amino acid balancing and cow performance while helping to improve nitrogen efficiency.
The ZyneXtra™ program addresses a challenge many producers face: non-starch polysaccharides (NSPs), which vary widely between raw materials and can limit how well animals use the nutrients in their feed. ZyneXtra™ will be previewed at the booth ahead of its planned launch in Q1 2027. It combines feed analytics, nutritional expertise and targeted enzyme solutions to help customers achieve more value from their feed ingredients.
“Producers are being asked to get more from their feed while dealing with variable ingredients and increasingly complex nutritional demands,” said Marion Hax, Head of Specialty Nutrition at Evonik Animal Nutrition. “At EuroTier, we want to start with the challenges customers face and show where a different nutritional approach can make a difference.”
CONNECTING SERVICES, DATA AND EXPERTISE FOR BETTER DECISIONS
Evonik’s analytical services, digital tools and nutritional expertise help feed producers connect ingredient analysis with formulation decisions and get more from their nutritional investments. Live AMINONIR® demonstrations and the enhanced AMINODat® platform will bring this approach to life at EuroTier, showing how a better understanding of ingredient variability supports more precise formulation and consistent feed production.
“Feed producers don’t assess a nutritional investment in isolation, they need to know how it will work within their operation,” said Dr. Achim Friedrich, Head of Services at Evonik Animal Nutrition. “That's why we connect analysis and nutritional expertise, so customers can base their decisions on real data rather than assumptions.”
MEET EVONIK AT EUROTIER 2026
Visitors can find Evonik in Hall 21, Booth E33, at the Hanover Exhibition Grounds from November 10-13, 2026. The booth will bring together the Power of 65 campaign, live demonstrations and an interactive product experience table featuring Lypron®, ZyneXtra™ and the wider Specialty Nutrition portfolio. Evonik experts will be available throughout the event to discuss customers’ production priorities and nutritional challenges.